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Effective Date: May 16, 2025

At Sparking Diamonds & Gems (SDG), your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, make a purchase, or interact with our services. By using our website (www.sparkingdiamondsandgems.com), you agree to the terms outlined in this policy.


1. Information We Collect

We collect the following types of personal information:

a. Information You Provide Directly

  • Name

  • Email address

  • Phone number

  • Billing and shipping addresses

  • Payment details (processed securely via third-party gateways)

  • Purchase history

  • Any information submitted via contact forms, customer service chats, or email

b. Information Collected Automatically

  • IP address

  • Device type, browser type, and operating system

  • Referring website or source

  • Pages visited and time spent on our site

  • Cookies and similar tracking technologies


2. How We Use Your Information

Your personal data is used for the following purposes:

  • To process and fulfill orders

  • To provide order confirmations, shipping updates, and invoices

  • To respond to customer service inquiries

  • To send marketing emails (only if you opt in)

  • To personalize your shopping experience

  • To detect and prevent fraud or abuse

  • To improve our website functionality and services


3. Sharing Your Information

We do not sell or rent your personal information to third parties. However, we may share your data with trusted service providers, including:

  • Payment processors (e.g., Stripe, PayPal)

  • Shipping carriers (e.g., FedEx, UPS)

  • Email marketing platforms (e.g., Mailchimp, Klaviyo)

  • Website analytics services (e.g., Google Analytics)

  • Fraud prevention and security partners

All third parties are obligated to protect your information in accordance with applicable laws and contractual agreements.


4. Cookies & Tracking Technologies

We use cookies to:

  • Enable website functionality (e.g., shopping cart)

  • Remember your preferences and login details

  • Analyze website traffic and user behavior

  • Deliver relevant advertising and promotions

You can manage or disable cookies through your browser settings. However, doing so may affect the functionality of the website.


5. Data Retention

We retain your personal information only as long as necessary for:

  • Fulfilling the purposes described in this policy

  • Legal, accounting, or reporting requirements

You may request deletion of your data at any time, subject to legal or contractual obligations.


6. Your Rights

Depending on your jurisdiction (e.g., GDPR in the EU/UK or CCPA in California), you may have the following rights:

  • Access your personal information

  • Correct or update inaccurate data

  • Request deletion of your data (“right to be forgotten”)

  • Object to or restrict data processing

  • Opt out of marketing communications

To exercise any of these rights, contact us at privacy@sparkingdiamondsandgems.com.


7. Security Measures

We implement industry-standard security protocols to protect your data, including:

  • SSL encryption on all web pages

  • Secure payment processing

  • Internal access restrictions to personal information

While we strive to protect your data, no online system can be 100% secure. You share data at your own risk.


8. Children’s Privacy

Our services are not directed at children under the age of 13 (or 16 in the EU/UK). We do not knowingly collect personal information from minors. If you believe your child has provided us with information, please contact us so we can delete it.


9. Third-Party Links

Our website may contain links to third-party websites (e.g., Instagram, YouTube, payment gateways). We are not responsible for the privacy practices or content of those sites. Please review their privacy policies before submitting any data.


10. Changes to This Policy

We reserve the right to modify this Privacy Policy at any time. Changes will be posted on this page with the updated “Effective Date.” Your continued use of the website constitutes acceptance of the revised policy.


11. Contact Us

If you have any questions, concerns, or data access requests, please contact:

Sparking Diamonds & Gems (SDG)
Address: 500 Main Street, Dallas, TX 75201, USA

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